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I don’t seem to get many website leads

How to generate website leads 

In the early days of the internet there was a common quote about websites "If you build it, they will come."

The belief was that if you designed an impressive website, visitors would find it and flock to it. If it was true at any point in the past, it certainly isn't the case now!

 

Inbound Marketing is a powerful online marketing method designed to pull visitors into your website.

Don't sit back and wait!

Would you invest in new promotional sales literature only to leave it unused on the Sales Director’s desk?

To get people to visit your website, we recommend a mix of outbound promotion and inbound marketing:

Outbound Promotion (Push) Email Marketing
Online Advertising
Offline Promotion
Inbound Marketing (Pull) Search Engine Marketing
Content Marketing
Social Media

 

When visitors arrive

When visitors arrive on your website do you provide them with:

  • Interesting and unique content
  • An easy way to find relevant content
  • Clear actions you would like them to take
  • Benefits to the user for taking the action(s)
  • Reassurances to support the user action(s)

Our website optimisation services will ensure that your website has the maximum chance of converting your visitors to take your desired action.

For most B2B organisations the primary conversion you aim for is new website leads.

How we can support you

  1. Create and implement a strategy for outbound promotion and inbound marketing
  2. Carry out optimisation to achieve more website leads
  3. Install and configure Google Analytics to track performance
 
 

Does anyone actually visit?

Using website tracking tools such as Google Analytics, you can monitor your website traffic: visitor numbers, returning visitors, bounces, pages viewed, entrance and exit pages, referring sites and much, much more.

By monitoring and analysing your website traffic you can measure the impact of your internet marketing activities.

We provide Google Analytics installation, configuration, reporting and analysis as part of our website management services.

I don't have a clue! I know I should be doing some online marketing but I've simply no idea where to start How can I get my business to appear on Google Maps? My company doesn't sell products online. Can I still benefit from online marketing? I'm planning to invest in a new website but I don't know what I need; who to design it; or how much it will cost I don't seem to get many enquiries from my website I want to get the top position on Google I'm spending money on internet marketing but I'm not really sure if it is working Should my business be on Facebook I am running traditional marketing campaigns but need help taking these campaigns online

Other common issues

We've identified a number of common issues faced by SMEs in relation to online marketing.

Click on the people to see their problem and our recommendations.

Please contact us to discuss the issues you are facing.

 

Internet Marketing Strategy, Search Engine Optimisation, Pay Per Click Advertising, Local SEO, eCommerce SEO, Conversion Rate Optimisation, Website Management